Driven Inside BMW the extremely Admired Company of the World - David Wiley - Book
Driven Inside BMW, the Most Admired Company of the World - David WileyHardcover Pre-owned book. Pages overall in magnificent reading condition No highlighting on other pages.Flaws:Writing on inner cover shown. Page 157-158 has small tear.signs of wear on slip cover320 pgsGreat addition for the car or BMW enthusiast.Description:An exclusive look at one of the world's most successful and controversial companies, and the mysterious family behind it.BMW is arguably the most admired carmaker in the world. It's financial performance is the envy of its competitors, and BMW products inspire near-fanatical loyalty. While many carmakers struggle with falling sales, profits and market share, demand for BMWs continues to grow, frequently outpacing production. Now, David Kiley-Detroit Bureau Chief at USA Today and author of Getting the Bugs Out, which covered Volkswagen's demise and rebirth, goes inside the fabled German automaker to see how it does what it does so well.Happy shopping :)